• What is the first step in building a highly effective Organic Natural SEO web site?
• Start with SEO domain names...

Free SEO Tips

Covered in this section:

• "Start from the top down"
• Start with a Key worded SEO Domain Name
• Then create key worded SEO Structure
• To each page, Proper key worded Title, Keyword Description, and key words
• Highlight and link keywords
• Only link out to internal category pages on your front page
• Write good content, highlighted links, titles with Key Words, good SEO
• Hint: Put your contact information on every page
• and more...

How to build an SEO Structured web site

"Start from the top down"

Start from the top down when you build an Organic Natural SEO Page. SEO means search optimization, so to improve search, use the terms your customer is looking for, to get in the stream of traffic Use terms that your customers are looking for in volume. This is why it is so important to do SEO first, as you will see mistakes you made once you review your design and attempt to impliment SEO Structure after the fact. It is difficult to change pages too, as they have an earned position and possibly an inbound link value. Be careful when you delete pages! They might be bringing you business! A tip: know how to get to your statistics. Feel free to email us if you have any questions about our services.

Start with a key worded SEO Domain Name

Start with a key worded SEO Domain Name that covers your highest volume lookers for your products, relating to what you do in your business. (You can employ several domains, involving redirects, separate web sites specializing in that area) This can compliment your current website. See our section on Multiple Domain Names for uses and cautions.

Create SEO web site structure through categories, then products (in naming pages)

Start your structure with consideration to your folder and SEO page names - This structure is important. Create an SEO Web site structure tree, by employing category pages that continue to take you each of your categorical areas of business, key worded with what your customers would want by keyword volumes. They can all be in the root file, meaning they do not have to be in folders. The page structure is realized through links. An example would be "electronics" as a main keyword for an electronics department store, then Televisions, Stereos, Computers would be the sub category by links, then product breakdowns of each type of product on subsequent pages. Electronics is obvious in structure. You should determine how your structure should link. Search engines prefer good page structure, linking to directory type pages for each discipline of your product or servies. If your name is Smith Pumps, make pumps your category, then types within that subsequent page link. Featuring Smith with each page will not hurt, but pump types is what your viewers are looking for. Draw your tree with home page being the first box, then draw lines from your home page to the row of 6 category boxes under that, then the 12 boxes that come off of that to cover your 72 pages. Write small, or get a big sheet of paper. When you see your tree and name your boxes, then you can create your pages to follow the web site link "flow".

Key word meta tags; such as title, description, and the key word line.

Key word meta tags; such as title, description, and the key word line. Make sure the targeted keywords are specific to the words that people are looking for, and should be used in all three lines of meta tag information. This is important, as it is keyword relevant. Meta tags are best to be about Web site "screen wide" a full line long. This is a free line; use it all up with these important keyword positions. Don't over do it. Keep them targeted to the volume audience, then go in to depth within the content. This is also what is viewed in the browser under title and description, so pull them in using the words they are looking for. A full line wide helps to utilize space, yet no more than 10 key words should never be used.

Highlight and link keywords within the text or content of the web page

Highlight keywords within the text, or content of the web page. Search engines recognize bold font, as well as header lines that CCS uses. These words are viewed by search engines as having descriptive value to the page content.

Key word your links in your page:

Link out to your other pages through the keywords as the visible script. That is also the description of your link out, as well as their link in. The descriptive words that you use in a link also helps define the link topic for the search engines. I would link this page as Free SEO Tips. This is an internal link. External links, linking out of your website to someone else should be handled the same way. It will help them too, as well as help Google Bot "see you" that way. Ask your vendors to link to you with your chosen key words if they can. Pages with a relationship is best to link to, "widgets" to more information on "widgets".

Internal links on your front page, external links on "back pages"

Every page of your website has page rank, and page rank accumulates to the home page if structure is correct. If you have a bunch of 1 page rank pages, then they accumulate to give your home page a "two" or "three". When you link out to other pages, it takes your page rank, and distributes a portion of it.

Reserve your front page of your website for linking to your own internal web "back pages". Do not link out to other web sites on your front page! For the links going out on your back pages, a good choice is in the body of your material as a resource, or a common page location due to page layout. A "links page" is commonly used, but does not give your link much credit. Each link mathamatically drops your page rank for that page, and makes each link worth less when there is a lot of them. With a lot of links on one page, it does delute the value of all the links. Many times a "sources page", is used, and works best for some web sites. Don't give any of that hard work in page rank away! Retain all of your front page rank!

Page rank

When you link out on your front page to a bunch of different web sites, you will only get found on the obscure phrases, but miss out on larger terms where page rank gets more competative. Google page rank grows with the mathamatical accumulation of inbound links, and the numerical page rank of your web site grows. a 1 is low with a few inbound links, and a 9 to 10 is virtually inachievable. These are websites such as Google, Yahoo, Youtube, MySpace, the big volume hitters. A 6 -7 is extremely rare in most industries, just due to the niche being small in comparison to a large volume site, so consider yourself well to have a 2, 3 is good, 4 and you will beat most sites that show up in your chosen search results. Higher value searches are more competative. Prices can be as high as 30.00 a click for Loans, to .05 cents for free games online. With these kind of pay per click prices, SEO is heavy in usage, perfected, and rank totally takes over. With the many inbound links that older established websites, national banks, and credit card companies have, those are tough to reach. Many niche terms are very achievable however, with a much smaller market of providers competing for the search position.

SEO with Key Word driven Titles and bold font keyword in your text

Title your paragraph with your key words. I did not have to add SEO in the above statement, but I did want to be noticed that this page continues to discuss the topic. Redundency helps, as long as it doesn't loose your visitor. Break up your pages with each category of your topic, refresh as regularly as you can to keep it accurate and up to date. Blogs are archived and dated, but a continually refreshed blog is highly preferred. Old catalogs get thrown away. Do update your dates and appear current, even if there has not been a running change in that model for years. Most people don't know or care how long the product has been on the market, as long as the page doesn't look like someone forgot to clean it up from time to time. The search engines do know your frequency of changes.

Hint: Put your contact information on every page

It is also wise to remember to put your contact information in every footer or header, as it makes sense for your customers to easily contact you from every page. Do not keep that information to be solely contained on your contact us page, unless the contact us is visible on every page. Another argument to put it on every page is that many searches are geographic with product, like Branson Bakery. If you have a bakery web site and include your Branson address at the bottom of each page, then the search will see that relationship in the content.

Check Back for New Features!

These are a few hints that can help you structure your SEO pages. We have several features that will help you understand SEO, and a well built Organic Natural SEO website. An SEO professional can help with building a template that is SEO friendly and clean in code, pick names and key words that are sought after in volumes, and help you set up link structure, folder names, and page names around your business and what the customer wants. SEO. Optimize your presence in your customers search. Optimize your customers ability to find you. Your success depends on your success at reaching your customers, and put you in front of the best audience looking for your products.

Do caution, there are Black Hat SEO Practices, and White Hat SEO practices that are not desirable in intent or result. The web is based on the mutual goal of quality information, whether it be your opinions; stated as such in a blog format, or factual, geographical, faith, business, education, fictional, the list goes on and on, on every topic. The basis of the web is good and ethical content. If you build a web site, provide the information they are looking for, one that you would recommend to your friends.

An SEO structured web site is not a bad practice with ill intent, rather a logic driven structure with effective results for your ethical intent. Visit the best of web sites, in the top paid areas of business such as "loans", "electronics". Take lessons from the best. You can see meta tags used, as well as some page structure from the high ranking sites, and learn from your competitors. At the top of every browser is a "Page Source" link, that will provide a pop up page that shows meta tags that you do not see on the page. Then look at yours. You might see why you are number 30, and they are number 1. The source page link is in the drop menu of your browser. Check out their page structure too. Look at the source for this page. Again, take lessons from others.

Key words are nothing new.

Many of our last names were derivatives of key words taken from our early family history. Key words define what we do. It is "kind of like" the phone book in your town. You have specific key words that you use to find things, such as picking up the Springfield phone book and looking for a Bakery. You are building your web site to be recognized as a leader in the subject. You excel at your products, and have a wealth of good information on the subject. Does it not make sense to put it in front of key words with traffic? What words do you look up when you want to buy a cake for a party? Cake? Or bakery. Bakery is the volume search term for cake buyers. What are your volume key words. SEO specialists can help!

Lastly people link to you for your resource, inbound links, the last and best thing you can do in SEO is; build a web site that people talk about, or share as a good resource to others. Become that resource. People share good resources, and create inbound links to you. Be a value to us as readers too! That is good SEO practices. Generic; Natural; SEO structure.

For Domain Name, template page structure, search engine account management, CSS implementation, key word volume help, don’t hesitate to contact us at:

seo@seodomainnames.com

SEO Domain Names - SeoDomainNames.com

Search Engine Optimization, starting with the Domain Name

For questions, email us!